internet marketing

Internet marketing covers a whole range of tactics designed to get you found online, with links direct back to your website or landing pages.

Like effective SEO it starts with finding ‘hungry crowds’, people looking for your products, services, or information relating to what you do.

This type of keyword research is important to get right, and we have some of the best resources in the world for doing that.

Then we create content, find where your hungry crowds are going, engage them, get them to come to you, build a relationship, then convert them from a browser to a buyer.

We create a sales and information process which establishes you and your business as an authority on your niche, someone who is respected by others and can be trusted to do business with.

quick links

Here are some quick links to pages on this website, and our other websites, that can help you:

	SEO
	Web Video Marketing
	Internet Marketing
	Digital Marketing

The above banner images will take you direct to sections on this website, or to our other websites, with information we hope you will find valuable.

If you prefer, just call me Ken Sturgeon and I'll try to help you. You can reach me on +44(0)1224 708000.

site map

One of the easiest ways to navigate this site is using our Site Map. Just click on the following link to see all sections and pages of content to quickly find what you want:

Site Map

search

Another way to find what you want is to use the search box, you can find it at the top right hand corner of this page.

internet marketing tactics

There are a large number of tactics that we use to promote you and your reputation, you will seldom need them all, we will advise you what will work best for your business when we meet.

Here are just some of the many tactics that we use to bring ‘hungry crowds’ to your business:

Article syndication
Spin PR articles
Developing your own blog
Participating in other people’s blogs
Web video
Link development
Keyword research
PPC (Pay per Click) advertising
Online display advertising
Social media
Business networks
Directories
Email marketing

A PPC example

Many people do not know how to use PPC (Sponsored Links, Google Adwords) properly.

Some think it does not work (it does), many target the wrong keywords, and most pay far too much because they do not concentrate on their Quality Score and setting up Ad Groups and landing pages properly.

PPC, however, done correctly, can be extremely profitable. We can have campaigns running within 24-48 hours, you will be on page 1 of Google, Yahoo and/or Bing for the keywords people are searching for. You can then present your solution to their problem when they are actively looking and generate new enquiries and sales overnight.

But you need to know how to do this correctly or it will end up costing you lots of time and money for little return. We currently have campaigns running that cost only £0.08 per click which convert at 8-10% and generate sales worth £2,500-£3,500 each.

Do the maths for yourself, 100 clicks costs £8.00, if you make 10 sales @ £2,500 each that’s £25,000 of new sales from an £8.00 investment (to be fair you have to add our costs for setting all of this up for you, but the ROI is still hugely impressive).

There are lots of opportunities in Aberdeen, Houston, other worldwide locations, for oil, oil and gas, other services to get new, high-value enquiries now. So take advantage now!

the next step?

Just call us, we’ll arrange to meet, review your opportunities and give you some ideas to get you started quickly. The first meeting is free, so call Ken Sturgeon today on +44(0)1224 708000.